AARON BOHROD (1907-1992) Getting Ready for Auction.
AARON BOHROD (1907-1992)
Getting Ready for Auction. Oil on Masonite. 686x889 mm; 27x35 inches. Signed in oil, lower right recto. 1942.This work is to be published in Charles C. Eldridge's forthcoming We Gather Together: American Artists and the Harvest, University of California Press, 2022. In 1941 the president of American Tobacco Company approached then director of the New York gallery, Associated American Artists, Reeves Lewenthal to select leading American scene painters to travel to the American southeast to capture in paintings the planting, harvesting, curing and auction of tobacco crops. Amongst the nineteen artists who received the commissions for this project were Arnold Blanch, Aaron Bohrod, and Ernest Fiene. These paintings appeared in adds for Lucky Strike brand cigarettes from 1942 - 1947. In the 1940s over 1.5 million American farms were dedicated to supplying the tobacco industry.
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AARON BOHROD (1907-1992)
Getting Ready for Auction. Oil on Masonite. 686x889 mm; 27x35 inches. Signed in oil, lower right recto. 1942.This work is to be published in Charles C. Eldridge's forthcoming We Gather Together: American Artists and the Harvest, University of California Press, 2022. In 1941 the president of American Tobacco Company approached then director of the New York gallery, Associated American Artists, Reeves Lewenthal to select leading American scene painters to travel to the American southeast to capture in paintings the planting, harvesting, curing and auction of tobacco crops. Amongst the nineteen artists who received the commissions for this project were Arnold Blanch, Aaron Bohrod, and Ernest Fiene. These paintings appeared in adds for Lucky Strike brand cigarettes from 1942 - 1947. In the 1940s over 1.5 million American farms were dedicated to supplying the tobacco industry.
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Time, Location
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