Ernesto Scotti 1901–1957 Mar del Plata / El Gran Balneario vintage poster
Caption Brief: Graphic shorthand is the order of the day in this Scotti Art Deco tourism poster for the Argentine getaway on the Atlantic Ocean. Founded in the 1850s and currently playing host to two universities, Mar del Plata is one of the most popular seaside resorts in all of South America. Scotti's two-dimensional trio sums up the three elements that have made Mar del Plata a thriving metropolis: a thriving fishing industry, an urban sophistication and a great beach scene.
c. 1930
43¼ h × 29 w in (110 × 74 cm)
Grafico Argentino, Buenos Aires
Provenance: Collection of William Crouse
Exhibited: Art Deco: Commercializing the Avant-Garde, 28 September 2023 - 25 February 2024, Poster House, New York
Condition: Cond B-/B: with touch-ups, unevenly attenuated colors, inpainting, repaired tears and losses. Work has not been examined out of frame but is fully visible. Framed behind acrylic measuring 48.25 × 33.875 inches.
Literature: The Art Deco Poster, Crouse, p. 301; PAI-XXXVI, 529
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Caption Brief: Graphic shorthand is the order of the day in this Scotti Art Deco tourism poster for the Argentine getaway on the Atlantic Ocean. Founded in the 1850s and currently playing host to two universities, Mar del Plata is one of the most popular seaside resorts in all of South America. Scotti's two-dimensional trio sums up the three elements that have made Mar del Plata a thriving metropolis: a thriving fishing industry, an urban sophistication and a great beach scene.
c. 1930
43¼ h × 29 w in (110 × 74 cm)
Grafico Argentino, Buenos Aires
Provenance: Collection of William Crouse
Exhibited: Art Deco: Commercializing the Avant-Garde, 28 September 2023 - 25 February 2024, Poster House, New York
Condition: Cond B-/B: with touch-ups, unevenly attenuated colors, inpainting, repaired tears and losses. Work has not been examined out of frame but is fully visible. Framed behind acrylic measuring 48.25 × 33.875 inches.
Literature: The Art Deco Poster, Crouse, p. 301; PAI-XXXVI, 529