Gran Feria de Valencia. 1933.
Artist: PASCUAL CAPUZ (1882-1959)
Size: 45 1/2 x 63 3/4 in./115.6 x 162 cm
Condition: B/ Slight tears at folds.
Printer: Ortega, Valencia
Reference: Ref: España, 363
Key Words: Art Deco; Spain; Carnival
Gran Feria de Valencia. 1933.
The Grand Fair of Valencia—also known as the July Fair—was established in 1871 as a secular celebration; it quickly blossomed into an internationally renowned event. Events included horseback riding, exhibitions, musical competitions, fireworks, dances, bullfights, and games. Naturally, posters were key advertising tools in promoting each year's event. For the 1933 edition, Pascual Capuz—one of the foremost Spanish posterists of the century—created this riveting design, which blends historic imagery of bullfights and traditional Spanish dress with a modern Technicolor aesthetic.
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Artist: PASCUAL CAPUZ (1882-1959)
Size: 45 1/2 x 63 3/4 in./115.6 x 162 cm
Condition: B/ Slight tears at folds.
Printer: Ortega, Valencia
Reference: Ref: España, 363
Key Words: Art Deco; Spain; Carnival
Gran Feria de Valencia. 1933.
The Grand Fair of Valencia—also known as the July Fair—was established in 1871 as a secular celebration; it quickly blossomed into an internationally renowned event. Events included horseback riding, exhibitions, musical competitions, fireworks, dances, bullfights, and games. Naturally, posters were key advertising tools in promoting each year's event. For the 1933 edition, Pascual Capuz—one of the foremost Spanish posterists of the century—created this riveting design, which blends historic imagery of bullfights and traditional Spanish dress with a modern Technicolor aesthetic.
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