Imperial Three Star Dealer Sign

Made in Canada. 1936 - 1959. Double-sided porcelain (DSP). In 1936, Imperial Oil became the main sponsor of Hockey Night in Canada radio broadcasts and launched a promotion for its 3-Star gasoline by naming the “Three Stars of the Game” after each match to highlight the top three players. The idea was so successful that it became a lasting hockey tradition still used today. Unmarked. 27.25" x 40". Authenticated by The Authentication Company (TAC #402812). All items are guaranteed authentic by Miller & Miller Auctions. From the Barry Yorgason Collection.

Condition
Both sides show dullness, staining and field chips (largest is 1.25").