Louis Christiaan Kalff 1897–1976 Philips Radio vintage poster
Caption Brief: "Philips started from humble beginnings in a small family-owned factory in Amsterdam in 1891. The corporation's first focus was on carbon filaments and small electric parts not dissimilar from the ones depicted in this poster. It is no surprise that the Dutch artist Louis Cristian Kalff would produce this design during the late 1920s, as only a few years earlier Philips had started expanding its market outside of the Netherlands with the introduction of vacuum tubes and, most important, radios. The ability to produce reliable, affordable radio products would become the bread and butter of the business, and Kalff certainly gives these miniwatt tubes amplifiers the respect they deserve in this handsome and rare design" (The Art Deco Poster, Crouse, p. 106).
1928
43⅞ h × 30⅞ w in (111 × 78 cm)
Provenance: Collection of William Crouse
Condition: Cond B+: with pinpoints of faint foxing, overpainted borders, and touched-up whites.
Literature: The Art Deco Poster, Crouse, p. 106
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Caption Brief: "Philips started from humble beginnings in a small family-owned factory in Amsterdam in 1891. The corporation's first focus was on carbon filaments and small electric parts not dissimilar from the ones depicted in this poster. It is no surprise that the Dutch artist Louis Cristian Kalff would produce this design during the late 1920s, as only a few years earlier Philips had started expanding its market outside of the Netherlands with the introduction of vacuum tubes and, most important, radios. The ability to produce reliable, affordable radio products would become the bread and butter of the business, and Kalff certainly gives these miniwatt tubes amplifiers the respect they deserve in this handsome and rare design" (The Art Deco Poster, Crouse, p. 106).
1928
43⅞ h × 30⅞ w in (111 × 78 cm)
Provenance: Collection of William Crouse
Condition: Cond B+: with pinpoints of faint foxing, overpainted borders, and touched-up whites.
Literature: The Art Deco Poster, Crouse, p. 106
Estimate
Time, Location
Auction House
