O. Ballerio Marchand Lithograph
33 x 24.5 inches. This advertising poster is a chromolithograph designed by artist Osvaldo Ballerio for F.lli Marchand, promoting automobiles and bicycles in Piacenza, Italy. The illustration features a man in a top hat and long green overcoat, viewed from behind as he holds a whip and smokes a pipe. He stands before a large-scale architectural drawing of an early motorcar, while a white horse wearing blinders stands at the right edge of the composition. The top of the poster bears the text AUTOMOBILI e VELOCIPEDI F.lli MARCHAND PIACENZA in stylized brown and blue typography. In the lower left corner, printed text reads LIT. F.LLI TENSI MILANO. The artist signature appears in the lower right as a stylized B inside a circular border followed by the name Ballerio underlined. The poster is mounted under a tan mat and housed in a green-painted wooden frame with visible distressing and chips to the finish.
[ translate ]33 x 24.5 inches. This advertising poster is a chromolithograph designed by artist Osvaldo Ballerio for F.lli Marchand, promoting automobiles and bicycles in Piacenza, Italy. The illustration features a man in a top hat and long green overcoat, viewed from behind as he holds a whip and smokes a pipe. He stands before a large-scale architectural drawing of an early motorcar, while a white horse wearing blinders stands at the right edge of the composition. The top of the poster bears the text AUTOMOBILI e VELOCIPEDI F.lli MARCHAND PIACENZA in stylized brown and blue typography. In the lower left corner, printed text reads LIT. F.LLI TENSI MILANO. The artist signature appears in the lower right as a stylized B inside a circular border followed by the name Ballerio underlined. The poster is mounted under a tan mat and housed in a green-painted wooden frame with visible distressing and chips to the finish.
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